June 5, 2007

REAL ESTATE MARKETING

Credibility. This what real estate marketers should develop along the way to get the trust of costumers? The real estate marketing industry are gathering testimonials of satisfied costumers to post in their website. Just imagine how the websites will be if there are over a hundred testimonials posted and all in a positive side.

How do you obtain credibility? Of course through proper service, testimonials is the proof of that the transaction was done properly. People often read the testimonials of others to convince themselves as to whether or not consider the services.
How to make costumers write a testimonial for you?
1. Create an autoresponder. Send it to clients after the transaction just as when your clients are happy and satisfied with your work. The e-mail may also contain helpful tips for clients.
2. Make a page in your website intended for testimonials. Give your clients some freebies for taking time to write a testimonial for you.
3. Audio testimonials Ask your clients if they can leave an audio testimonial on your website. Give them the number to leave their message. Put the audio testimonials in your websites for other prospective clients to hear.
After you have gathered the testimonials, it is now time to show them off as part of your real estate marketing.
1. Create an autoresponder for e-mailing. Provide your clients with the necessary information that they may find useful. Insert the testimonial from your website.
2. Fax on Demand Use this strategy to get the phone numbers of those you will fax the information to. Include the testimonial in the messages.
3. Audio Testimonial Line Put together all the audio messages and make short commercial that will be available for every client who wants to hear it.
With the technology and credibility combined, real estate marketing is now easier to do.

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