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Tip of the Week

Make sure your photos are 300 dpi or better. What does that mean?

It means DON’T pull your photos off your website. Use the original photos from your digital camera, or scan color prints at the highest resolution your scanner will allow.

Warning: Low-Resolution Images Don't Print Well!

Many images, particularly 72dpi jpegs taken off the Internet, look jagged and blurry when printed on paper, especially glossy stock. Those images have already been reduced in resolution so they load fast on the internet, and you can’t go backwards to make a low resolution file into high resolution. You need to start with a high resolution file. For best results, we recommend that your images be at least 300dpi (dots per inch). The best thing to do is send us the original images from your digital camera.

To get good images from your digital camera, use the highest quality setting available on the camera.

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Using Real Estate MLS Logos For Cards

Every now and again, something comes along that very much changes the way that people look at real estate and one of the things that really helps towards figuring out when those events are happening is whether or not the event itself is going to make things better. If something comes long that makes things better then you can be sure that it will be adopted by different agents around for a very long time.

Of course, this is very true when it comes to the multiple listing services. The multiple listing service (MLS for short) was responsible for revolutionalizing the way that people do business when it comes to real estate services and that is why real estate MLS logos for cards are so popular now amongst agents and customers looking to sell or buy homes from the real estate market.

The point of all of this when it comes to using the real estate MLS logos for cards on your own specific business cards is that you are trying to portray a particular impression on a customer that you have just met. This impression needs to be something along the lines of being a real estate agent or a person trying to sell their house that is caring in terms of what the person needs and that has all the connections and is willing to use all of the tools at your disposal in order to make sure that it happens. MLS is a big part of that and that is why you can gain a very positive image through being associated with any MLS that is currently on the market.

There are a number of other ways to look at things as well and when you look at MLS in the sense of being a tool, you can see that it is a very powerful tool indeed. Whether you are looking to get people to buy your house or alternatively a real estate agent looking to get a number of people to trust their house selling to you, being associated with MLS is a good way to convince people that you are the real deal. And this is primarily why real estate MLS logos for cards are helpful; because they associate you directly with MLS.

Is MLS the be all and end all of the real estate market? Absolutely not! There are a number of other things that can be done in order for people to get a lot of benefit out of other services, but MLS definitely does have a place in the real estate market and a role to play in the buying and selling of a number of different houses. To completely ignore it would be just as foolish as using only MLS, so therefore it needs to have a role of moderation somewhere in your real estate strategy.

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